Livingston United Way calls ‘Matching Money Monday’ a great success
The past year has been a rough. Many people have had challenges and stress over the uncertainty, along with moments of disappointment over lost traditions and connections. However, you would never have known that during Livingston County United Way’s ‘Matching Money Monday’ held on Dec. 7. Organizers said that “It was an event that reminded us why we do the work we do, and why we love this community.”
Typically, an indoor event with coffee, cookies and conversation, the activity was moved outdoors in United Way’s office parking lot and held as a drive-through fundraiser.
“Many of the donors sat in their cars and stuck around to chat and socialize with staff and our Board of Directors,” noted Anne Rennie, Executive Director of Livingston County United Way. “This really highlighted the fact that we all need to connect to others right now. Of course masks were worn and social distance guidelines were practiced.”
A record number of sponsors came forward to provide the match for the event. Thirty-two sponsors provided $207,684 to match all of the donations that came in on Monday. A remarkable 472 people braved the cold or logged in from home to donate $155,895, to help sustain the programs and services United Way supports. This results in a total of $363,579. These totals are pending final audit process.
This event was more important than ever as all donations raised from ‘Matching Money Monday’ will go directly to help local families struggling to stay healthy, to put food on their tables, keeping their lights and heat on, and a roof over their heads, Rennie said.
“Thank you to everyone who made this day possible. Your generosity and commitment to making a difference in our community made us humbled and proud,” she added.
If you have any questions, just contact Anne Rennie at firstname.lastname@example.org or call 810-494-3000.